“So What” Checklist

  • Did you do the work?
  • Does it matter?
  • Is it shareable?
  • Are you the only one that cares?
  • Did you turn the project in on time?
  • Could the final piece have been better?
  • What are you planning to do next?

The “so what” test is painfully annoying but necessary in pinpointing any flaws or regrets in your work process. Of course, you can always say you did your best but the customer will be the ultimately judge of that.

No excuses.

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