Unravel the details 

Leading up to a conclusion may lose the audience’s interest.

Consider moving the summary to the beginning and offering everything upfront.

Then, unravel the details and show people how you got there.

Storytelling in presentations, movies, books, can be more effective when the answer follows a big reveal.

So reverse it: Spill the beans and connect it all back.

Originally posted on wellsbaum.com

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