There are three ways to stand out and be remembered:
- Be so good that they can’t ignore you.
- Be so interesting that they can’t ignore you.
- Be so unique that they can’t ignore you.
Talent is usually enough, but everyone can take a great picture. Technology and the internet leveled the playing field.
Grabbing attention can be fleeting. Remember the digital tenet that new things get consumed and forgotten.
In a world of masses, it pays to go micro. But the loopholes in individuality are getting smaller and smaller.