AT&T emailed me Monday morning threatening to slow down my 3G Internet. Apparently I’ve already used up 5% of my allotted capacity. But I have an unlimited plan. I can use as much as I want.
iPhone sales broke AT&T’s 3G services, slowed it down completely and is now warning unlimited data customers like me for high data use.
Warning customers for rights they paid for is horrible business. Instead, how about examining my data use, putting me into the top 5% of heavy users, and building new towers to accommodate my habits. That’s a customer blind solution to a real problem that ultimately keeps customers on board.
Service is everything, especially in the Internet business. Invest the money in improving bandwidth.