Imagination is only as good as the rent it pays for.
The Internet works the same way.
With a few clicks, you can buy a domain name and turn your website into a store. It’s much easier to ‘be a web space’ than it is a physical one.
But the same reality applies for all types of storefronts, digital and physical: Your product and store experience pays for the space.
Setting up is exciting. But it’s all sustenance from there.