Facebook Real Time Analytics

Facebook will announce real time analytics this week.

Facebook has really been missing out on the viral engagement and ad revenue Twitter gets through live television.  The Twitter stream will be blowing up again for the Oscars tonight.

Now that brands can follow noise in Facebook during live shows they’ll be able to assess exactly what fans want to hear about or receive at that moment like a piece of exclusive content or a coupon; essentially anything that is topical, newsfeed based, and grabs immediate attention.

Twitter alert!

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By Wells Baum

Wells Baum is a daily blogger who writes about Life & Arts. He's also the author of and four books.