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First

In more and more fields, the originator of the novel idea reaps an outsize share of the benefits. – Seth Godin

Foursquare, Twitter, and Square were first and are reaping the benefits.  Novelty is a tough act to follow. 

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By Wells Baum

Wells Baum is a daily blogger who writes about Life & Arts. He's also the author of Discvr.blog and four books.