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Google Maps personalization will hurt public space and engagement.

The best way to do that is to actually turn us into highly predictable creatures by artificially limiting our choices. Another way is to nudge us to go to places frequented by other people like us—like our Google Plus friends. In short, Google prefers a world where we consistently go to three restaurants to a world where our choices are impossible to predict.

You can’t predict the unpredictable.

And remember: “Don’t be Evil.”

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By Wells Baum

Wells Baum is a daily blogger who writes about Life & Arts. He's also the author of Discvr.blog and four books.