The entertainment industry will fight with streaming until it pays out.
But streaming revenue will never match download revenue. Not until the Internet reaches every corner of the world and content is accessible to all.
Instead of fighting for pennies, the entertainment industry should be lobbying the UN and The World Bank to spread Internet access more quickly around the world.
The only way to make up for lost revenue is to get millions of people streaming a piece of content at the same time, from all seven continents.
In an ideal world all content would be accessible as it is on YouTube with no strings attached. No sign up required, public, free, shareable and instantly accessible.
Every piece of content should be licensed for world consumption.
Streaming isn’t the problem. The problem is global internet access.