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iLike’s Extinction: Timing and MySpace

iLike had it all: Free streaming music, Facebook integration, and a workable ad based business model.

I built my first app for an artist on iLike 3 years ago. It streamed the album, showed artist pics and tweets. It even included a couple puzzles.

But MySpace ruined its potential, ran iLike into the dark while it focused on its own revival strategy.

Thankfully Spotify picked up where iLike left off. And wisely allied with the largest social platform on Earth to secure its growth.

Sometimes it pays to bloom late and mix in with other visionary companies of similar aspirations.

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By Wells Baum

Wells Baum is a daily blogger who writes about Life & Arts. He's also the author of Discvr.blog and four books.