- Smart watches
- Kindle books
- Spotify streams
The newest technologies erode their physical counterparts, but they also revitalize interest in the old stuff.
The sensory, tactile experience of analog items as those listed above literally feel more special. They are stimulants: the subtle noise of a telltale “tick-tock,” the fresh smell of an unopened book, or the surface noise of vinyl, not to mention the album art that doubles as real-life Instagrams to make fancy wall art
People want reality. They want to disconnect from the internet’s dizzying pace and reconnect to those micro moments.
Nature nurtures and refocuses our sense of being. We are more than just robots seeking the temporary therapy of distraction.