When it comes to product design, site design, an advertising campaign, you name it, everyone’s going to want to include their own toppings.
Add a pop of color there, tweak the size of the font, use shorter copy, find a sponsor to pay for it, the list of wants go on…
You can’t appease everyone 💯 but you can satisfy them just enough to make them feel like they ordered their own pizza.
Note: the artist rarely takes marching orders. They beat to their own drum. You eat what they order because they make art for them.