Wellsbaum.blog

Writing about life and arts

attention

  • Details often allude the inattentive. Our attention sticks to the future, trying to manage unforeseeable events while simultaneously harping on the past. In other words, the present is filled with more than one single mind and instead replaced with a collection of fragments. But we can advance human intuition with a slight tweak in focus.…

  • “The peak of peak attention can be assigned an exact date: Sunday, September 9, 1956, when Elvis Presley made his first appearance on television, on CBS’s Ed Sullivan Show. Its 82.6 percent share of viewers has never been equaled or bettered.” — Tim Wu, The Attention Merchants: The Epic Scramble to Get Inside Our Heads

  • The variety of colors on our smartphone screens pop like candy. As advertiser Bruce Barton wrote in his 1925 book In The Man Nobody Knows, “The brilliant plumage of the bird is color advertising addressed to the emotions.” We tap into Instagram, scroll through a few photos, and return to the home screen to bounce…