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Books

Mirrored Ceilings at Zhongshuge bookstores, China

Zhongshuge is a bookstore chain in China. Each of its stores leverages mirrors in its architectural design to give a kaleidoscope effect to the space’s interior.

The location in the city of Chongqing features a ceiling mirror that provides an optical illusion of intertwined staircases while also magnifying the size of the room.

Designed by architecture firm X+Living — these spaces are mind-boggling for readers and viewers alike. Can you imagine if JK Rowling wrote her next book in one of these inception-like wonders?

Zhongshuge bookstores

If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).

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Barnes Ignoble

Barnes and Noble is all we have left, like Tower Records and the Virgin record stores of past.

Except Barnes is even losing its browser allure. People don’t discover books at Barnes anymore. They get book recommendations from social networks, blogs, and Amazon.

The Barnes and Noble book store is more of a Starbucks hangout and work place than a place to buy books.

The reality is is that Barnes will one day have to shut down its stores or attempt to remake them as it’s doing with its eBook business.

Here’s two suggestions on recasting itself:

1. Make Barnes and Noble an even better place to hangout, drink coffee, and read eBooks.
2. Make the Nook available upon entry as are newspapers and magazines at Starbucks and dentist offices.

We have to admire the tenacity (inevitable survival strategy) Barnes and Noble is showing in the eReader and eBook fight. It has to stay relevant. There’s too much brand equity at stake.

Barnes and Noble should buck the trend of dying brick and mortar stores. With a little downsizing and tweaking it could turn its stores into inspiring places to read (e)books.

If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).