Free the animals 🦁🐘🦓

The design for Animal crackers just got an update. Due to mounting pressure from animal rights group PETA, Nabisco removed the cages from its iconic cracker box. The updated version shows the animals roaming free. The redesign of the boxes, now on U.S. store shelves, retains the familiar red and yellow coloring and prominent “Barnum’s […]

We, the data

Dissolved into data, we produce a feast of trackable interactions. They are the editors as much as much we are the authors. While we create everything, they produce nothing, yet the internet still owns our words.  The attention merchants munch on the aggregate and peel off the niches into targeted prey. Our eyeballs are the oil, […]

Tom Wolfe: ‘Logos are strictly a vanity industry’

In 1972, Tom Wolfe criticized companies for creating logos for no other reason but to look modern: The abstract total-design logo is the most marvelous fraud that the American graphic arts have ever perpetrated upon American business. Contrary to the conventional wisdom, these abstract logos, which a company (Chase Manhattan, Pan Am, Winston Sprocket, Kor […]

Becoming Amazon-proof

Amazon buffets the shores of brick and mortar retailers. No business is Amazon-proof. No business is sacred in the internet-era. We have to assume that everything we do today will at some point be replaced by something quicker, cheaper, and more personalized. Dumping the problems on tomorrow will get us rekt. How do we remain […]