The placebo creates a ceremony of expectation. It builds off novelty and reinvigorates confidence in the possibility of recovery.
We all fall victim to the soft mental implantation of a placebo, the oldest medicine in the world. One simple belief kickstarts a chemical revolution. But in reality, the answer just needed to be poked from dormancy.
Reawakened, the inner narrative thrives on hedonic editing.
We certify the belief in our internal storage. Over time, it gains credibility and records the transaction on the human block chain of the genetic code. Truth happens to the idea
If at first, we expect, then we can succeed. It is faith that moves mountains.
There are very few moments in the day when we pause. Instead, we latch onto the sugary obsession of tech and its distractions, awaiting the next shock of dopamine.
But we can have tea with ourselves, going through what our worries and wishes are in the quest for ever-fleeting presence.
Man is more versatile than a machine. Robots are one-trick ponies unable to combine disciplines, like doing the dishes or driving to work, all the while contemplating the color blue. Yet, we too become blinded by linear thinking.
We confuse busyness with productivity. We falsely believe that money brings wisdom while in reality, it cultivates hubris. Humans are smart, agile, but fragile thinkers.
The search for meaning starts with a face-to-face conversation with ourselves to bring life back to our senses. Thinking about thinking verifies that the noise in our head is more than just alive.
Talent is overrated. Hard work, discipline, grit, and consistency are attributes that increase your chances of getting what you want.
Luck is a matter of being specific about your goals and two, putting yourself in a position for good things to happen. It is the accumulation of small and steady risks that make the biggest difference and change your life.
For Henry Rollins, that meant taking a bus from DC up to New York to see his favorite band, only to go on stage and sing with them. To his surprise, they called him back later for an audition and became the band’s lead singer. In other words, he caught his lucky break and escaped a life of minimum wage jobs.
Some people get lucky by default. Their network leads them into opportunities because of the sheer dazzle of their last name. For others, hitting the jackpot it is the result of striving to achieve a very specific effort and finding those luck circles that help you make it happen.
Luck draws on the law of magnetism
Luck may be a random phenomenon but it works like a magnet, gravitating toward those hungry enough to take chances.
Success is an accumulation of little efforts that build on top of a grateful perspective, a practice of modesty that keeps you doing what you’re doing. Says Rollins:
“I don’t have talent. I have tenacity. I have discipline. I have Focus. I know, without any delusion, where I come from & where I can go back to.”
It is human nature to ponder anxieties that do not exist.
The mind is a fabrication machine, developing worries before they deserve any attention. Wrote Carlos Castaneda in Journey to Ixtlan (Amazon):“To worry is to become accessible… And once you worry, you cling to anything out of desperation; and once you cling you are bound to get exhausted or to exhaust whoever or whatever you are clinging to.”
The only way to assuage the nerves is to focus on what’s in front of you, to do the work regardless of the way you feel. Progress happens to the relaxed.
You’re not your brain; you’re the CEO of your brain. You can’t control everything that goes on in “Mind, Inc.” But you can decide which projects get funded with your attention and action. So when a worry is nagging at you, step back and ask: “Is this useful?”
As a survival mechanism, anxiety pushes us to take action — the most basic fear is that we need to eat and have a place to sleep for the night. But anxiety is also a thinking problem that needs to be neutralized by greeting it at the door where it appears wearing the same costume as it did before.
Everything is going to be alright, just like it was yesterday.
One day we’re going to miss the powerful silence of the natural world, the way it smells and begs for an inquisition. That’s because “most people are on the world, not in it,” wrote the father of national parks John Muir.
In putting a “fence around nature,” we lock ourselves into a secluded wall of emotional current.
Nature nurtures, it humbles our deepest desires. Because we can’t control the skies, nor the mercurial blob of ourselves, we must give in to nature’s fickleness and beauty.
We’re going to be shocked when we wake up from digital’s second life and realize that becoming also means embracing the evolving whims of those things around us. We are overpowered by the Earth’s forces.
The variety of colors on our smartphone screens pop like candy. As advertiser Bruce Barton wrote in his 1925 book In The Man Nobody Knows, “The brilliant plumage of the bird is color advertising addressed to the emotions.”
We tap into Instagram, scroll through a few photos, and return to the home screen to bounce off to other apps. And then we repeat the process again in a mindless fashion.
After a while, we start to lose all conscious brain power. We fly between apps like we’re hitting buttons at the casino. The variable rewards keep us spinning in a ludic loop. Technology undermines our attention by bombarding our senses with a surfeit of stimuli that lights up like a Christmas tree.
Turn it gray. That’s right: we need to dull our screens to bore our senses. Turning the phone grayscale doesn’t make it dumb, it just makes it less attractive. Writes Nellie Bowles in the New York Times:
I’m not a different person all of a sudden, but I feel more in control of my phone, which now looks like a tool rather than a toy. If I unlock it to write an email, I’m a little less likely to forget the goal and tap on Instagram. If I’m waiting in line for coffee, this gray slab is not as delightful a distraction as it once was.
We all start out with a dream, a goal of someone or something we want to emulate. We keep that dream close, putting up bedroom posters and memorizing phrases that propel us to keep pushing toward our goal.
But then something else happens along the way? The creative gods tell us to do something else instead.
“The grind is not glamorous.”
Casey Neistat wanted to be a filmmaker, another Spielberg that entertained the masses. But he didn’t have enough money nor resources. So he chased the dream for ten years and succeeded: he entered Cannes and won some awards etc. until one day he realized he was pursuing the wrong end. “Fuck it,” he said. “I just want to make internet videos.”
See, when we hunt down goals, we usually get redirected to something else that’s more personal. Technology broke down all the barriers to traditional creativity, production, and distribution. YouTube is Neistat’s movie theater.
Check yourself before you wreck yourself
Sure, imitate at first and get really good — everything is practice. But we shouldn’t forget to reflect and dive deeper into a passion that excites us the most. As Jim Carrey said, ‘your vocation chooses you.’
Don’t fight what’s natural even if no one else is doing it yet. Give in to the original inclinations and push onward.
Photographer Fred Morley staged the famous photo of a milkman walking through the destruction of London after the German blitz during the Second World War.
That’s right – this photo was staged. Morley walked around the rubble of London until he found a group of firefighters trying to put out a fire amidst the fallen buildings, as he wanted that specific scene in the background. Here’s where the story has some variations. Apparently, Morley borrowed a milkman’s outfit and crate of bottles. He then either posed as the milkman or had his assistant pose as the milkman.
While the British government censored images of London’s destruction, it promoted this photo to show the world Britain’s resiliency and a sense of calm.
As writer and photographer Teju Cole once penned: “The facticity of a photograph can conceal the craftiness of its content and selection,” or Bertolt Brecht once wrote in his 1955 book War Primer, “The camera is just as capable of lying as the typewriter.”
World War II was a lesson in propaganda, in Morley’s case spreading awareness through the photographic medium to grab attention.
Marketers can be liars, which in this case proved indispensable to boosting morale and saving lives. Morley’s milkman image worked brilliantly.