Generation Z wants to make and personalize their own stuff. They expect to download the essential pieces and mash up their own product.
Generation Y still wants to show off what they find. They set up blogs to curate interests; they dabble in apps like GarageBand to make music from scratch. Generation Y just wants the like.
Generation Z kids are digital creators, benefiting from the availability of handheld tools, endless information, and instant distribution. They expect to be famous, even for 15 minutes.
The new generation wants to create life through their screens, downloading the experience to make it their own.
Generation Z will go beyond beta, building and tweaking designs exactly to their vision to be enjoyed and consumed by themselves and their friends.