Categories
Creativity Life & Philosophy Writing

Maria Popova talks about writing for herself, creativity, and more on the Tim Ferriss Podcast

Below are some of the highlights of Maria Popova from her interview on the Tim Ferriss podcast. Some of the topics discussed include how to be interesting, on doing the work, and what makes a person creative.

On being interesting

  • “The key to being interesting is being interested and enthusiastic about those interests.”
  • When Kurt Vonnegut wrote “write to please just one person” what he was really saying was write for yourself. Don’t try to please anyone but yourself.
  • Content implies an “external motive” for advertisement. Nobody does content from the joy of their soul. Write because it’s personal and you love it.

Summary: Write for yourself. Stay interested. Don’t call your writing content.

“Love words. Agonize over sentences. Pay attention to the world.”

Susan Sontag

On writing

  • “Becoming” is a life long process. You never stop evolving so what you want to become is never done.
  • The most important aspect to work is consistency. All successful authors are consistent about their work. They show up and do it.

The formula for greatness: “Consistency driven by the deep love of the work.”

On creating

  • You don’t have to have a mental illness to be creative. That’s bunk. Yet without art, you may suffer even more.

On reading

  • “Literature is the original Internet. Every footnote, every citation, every reference, is a hyperlink to another book.” Read books, not just tweets, to find other compelling content.
  • “I read to make sense of life. The writing is a record of the reading.” Moments of time, place, weather, etc impact what you read. As long as it helps make your life better and richer in moment and long run, read it.

On inspiration:

  • Thoreau’s journals are timeless: “Those who work much do not work hard.”

Listen: Podcast: Maria Popova Hosts the Tim Ferriss Show

Categories
Arts Creativity Culture Writing

Maria Popova: I loathe the term “content”

Brain Pickings blogger Maria Popova sat down with WordPress in the Own Your Content series to discuss evergreen ideas and rethinking the meaning of content.

Popova writes about timeless topics. “I am drawn to ideas that remain resonant across time and space, across cultures and civilizations.” If you read her blog, you know that she excels in digging up little-known gems from primary sources and combining them in an interesting way.

Her talent reminds me of what professor Kenneth Goldsmith of the University of Pennsylvania said about education in the internet era: “an educated person in the future will be a curious person who collects better artifacts. The ability to call up and use facts is the new education. How to tap them, how to use them.”

Maria excels in making old content relevant again. Following her blog is a direct line to her insatiable curiosity.

In this sense, then, it naturally inclines toward what you call “evergreen” — which I take to mean enduring ideas that hold up across the years, decades, and centuries, and continue to solace and give meaning undiminished by time.

Yet, she also dislikes the word content as it compels merchants to race the bottom in the form of attention-seeking missiles:

I loathe the term “content” as applied to cultural material — it was foisted upon us by a commercially driven media industry that treats human beings as mindless eyeballs counted in statistics like views and likes, as currency to be traded against advertising revenue. Somehow people have been sold on the idea that the relationship between ads and “content” is a symbiotic one, but it is a parasitic one.

While tech may be the cigarette of the century,  the internet does provide space for writers like Maria Popova to demonstrate combinatorial creativity in the name of the hyperlink. If used properly, the internet can be a learning machine rather than a propaganda tool.