“Medium occupies the space in-between WordPress and Tumblr.”
Medium is a great publishing platform for the occasional blogger. I actually enjoy writing in its minimalist environment more than I do publishing on it.
But I feel the same way about Medium as I did when I first started Twitter. I get it and I don’t get it at the same time. That intuitive nature is what makes it feel obvious.
“Here’s the formula if you want to build a billion-dollar internet company…Take a human desire, preferably one that has been around for a really long time…Identify that desire and use modern technology to take out steps.” CEO Ev Williams, Medium
Medium is just another platform hosting what people already enjoy, i.e. expressing themselves in more than 140 characters but not as a long as a book or Long Read.
The main reason I like writing on Tumblr is that it’s a creative platform for blogging original content, and curating and consuming stuff you like. Meanwhile, Medium is Tumblr with a focus on original text.
Online writing platform succeed because people want to express themselves. And at the end of the day, people want to share where users already are.