Categories
Social Media

‘That time when I…’

taylor swift kanye west kardashian
Besties…

One of the ways mobile behavior has changed is that instead of sharing stuff at the moment, we edit and share it later with a caption like “That time I…”. According to Washington Post journalist Britt Peterson, the phrase, and its various iterations (“that time when,” “that moment when,” etc.) create immediate intimacy with your followers which is why it works so well for celebrities, who may not want to reveal their present location for obvious privacy concerns.

“That time I” works in real time to make readers feel like they’re part of an in-group, creating collective nostalgia for events that just took place. In some way, it’s a neat linguistic trick.”

One of the reasons I love using Instagram Stories versus Snapchat is because it allows you to suspend publishing now in real-time for posting within 24 hours later. The countdown clock leaves plenty of time to review your photos and videos later on. If you wanted to share highlights from the party the night prior, for example, you can do it from bed the next morning to reframe the past as the present.

However, using the “that time” expression is ideally suited for the moment too, especially to cement a memory that’s worth preserving in the future.

“It’s kind of like a sepia filter for language,” said Ben Zimmer, a linguist and the executive producer of the Visual Thesaurus. “Something just happened to me that will be super-memorable, and I will be remembering this when I’m older and saying, ‘Wow, remember this time?’”

Using “that time” promptly or later is effective either way. The catchword is intrinsically tied to nowness, creating both FOMO (fear of missing out) while permitting your audience to vicariously live in a scene with you. Peterson sums up the use of “that time” via the term’s master user, Taylor Swift.

“The intimacy created by “that time when” is a warm, engulfing fog, with no use at all for grammatical and logical scaffolding. Without having been at Swift’s party — and without the construction of the sentence reminding us that we weren’t there — we can all feel like we’re part of the #squad.”

That time when ‘that time when’ took over the Internet

The Recommender

If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).

Categories
Uncategorized
Bringing back sweet memories.
Bringing back sweet memories.

The Recommender

If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).

Categories
Uncategorized

Can a crowd keep a secret?

“Please do not watch the show through a screen on your smart device/camera . . . PUT THAT SHIT AWAY as a courtesy to the person behind you.”

Musicians are begging fans to put their phones away at concerts so they can engage in the (real) moment.

Digital recordings are too good at storing the truth. What’s a good story without some edited exaggerations of ‘vague memories’?

The Recommender

If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).

Categories
Uncategorized

The Older Mind May Just Be a Fuller Mind

For the time being, this new digital-era challenge to “cognitive decline” can serve as a ready-made explanation for blank moments, whether senior or otherwise.

It’s not that you’re slow. It’s that you know so much.

You might not be as forgetful as you think, just over-informed. How about another RSS feed?

The Recommender

If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).

Categories
Uncategorized

Be Here Now

The most beautiful things are the ones you don’t see, the ones that don’t get captured and recorded on camera. These beautiful things are called moments, and eventually, memories.

Memories fade, sure, but they also get recasted and retold through the imagination. In fact, the lack of evidence is exactly what keeps memories alive.

We produce enough data today to necessitate a second brain. The instantness of a Google search means we no longer need to really know anything.

Snap, store, and make it meaningful – you don’t need a computer to remember life’s events. What you need is a presence of mind.

The Recommender

If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).

Categories
Uncategorized
newyorker: A look at this week’s cover, “All Together Now,” by Chris Ware: http://nyr.kr/1gf3JkD But will they actually remember?
newyorker: A look at this week’s cover, “All Together Now,” by Chris Ware: http://nyr.kr/1gf3JkD But will they actually remember?

The Recommender

If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).