The Medium

The medium is how something works, how content gets transported, shared, and distributed. The Internet is a medium. Newspapers are a medium. TV, radio, and books are also mediums.

A medium is any platform that connects people together to help facilitate conversation. The medium is the fulcrum for storytelling. But some mediums are more powerful than others. Twitter excels at spreading and goading new movements. That’s why governments are so quick to shut it down. China finds Instagram an equal threat.

The medium is the message. – Marshall Mckihan.

Content is king. But the medium is its BFF.


Riding the Juggernaut That Left Print Behind

“We are all on that train, the one that left print behind, the one where we are constantly in real time, where we know a little about everything and nothing about anything, really. And there is no quiet car.”

The train is a metaphor for life. It never stops moving. It’s all about the now space and time, just like the Internet.

If you get off the train, you’ll simply be left behind. Even if you hop back on, you will have skipped too many cars to catch up. But you may have given yourself a new life.

The Train Diaries

“Jungle” by MAX GRÜNFELD on Artrebels

The Young Turks And The Future Of News On YouTube

So if you and people like Jon Klein of Tapp are right, what does the future of TV look like? Is it just a set-top box with stations I subscribe to like podcasts?

I think that’s exactly what it is. Everything will become one giant ocean of content. And the people with the best branding will win. You will have to have advantages in search, in sorting, and in branding. If you’ve built a loyal audience, you have a tremendous advantage. Right now, I’d rather be us than them.

Who needs TV when your tribe is online?


Tri-X: Dirty, grainy film

Photo by Wells Baum : Cusco 2017 (Processed with VSCO with Kodak TRI-X 400 preset)

Tri-X is a dirty, grainy, rugged type of film popularized in the 1940s by Kodak.

“Grain is life,” Corbijn says, “there’s all this striving for perfection with digital stuff. Striving is fine, but getting there is not great. I want a sense of the human and that is what breathes life into a picture. For me, imperfection is perfection.”

The analog world may be heavier but at least it feels more like a raw experience. You also don’t know what you’re going to get.

“When I started, I felt that I didn’t want a normal job in photography, I wanted that sense of adventure when you meet someone and take a picture. I felt that digital is more like a job. You look at the screen to see if you have it right, then you take another picture. When I come back from a trip, I don’t know what I have exactly. I have to get it developed, so I won’t know for a couple of days. I like the tension of not knowing exactly what you have.”

Read The Tri-X Factor


News is what somebody does not want you to print. The rest is advertising.

William Randolph Hearst & Lord Northcliffe

The Buzzfeedification of news (aka click bait) on social networks is taking over. You’re more likely to click on an article about cat expressions rather than an editorial on the economy. Does Hollywood not entertain us enough already?