“Coffee is the common man's gold…”Sheik Abd-al-Kabir ‘In praise of coffee' (1587)
We take coffee for granted.
Judging by the ubiquity of Starbucks stores, you'd think that coffee was abundant. But the coffee we like to drink, the fruity-tasting coffee arabica, is projected to decline given the dual pressures of climate change which reduces suitable land to grow coffee and the ever-growing human demand for a “cup of joe.”
So how do we grow more coffee?
We breed new varieties. Right now, there are over 3,000 distinct varieties of watermelon and only 36 breeds of coffee. Organizations like World Coffee Research have begun a version of plant sex (i.e., swapping pollen) to bloom a new type of arabica coffee that can resist drought and high temperatures. Through a process called molecular breeding (non-GMO), the team will spend a decade screening baby plants trying to nail down the right formula of seeds it can distribute to the world's farmers.