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Tech

Predicting the multi-screen world in 1967

Following in the footsteps of Charles and Ray Eames fascinating look at the future at the 1964 World’s Fair, cartoonist Rube Goldberg further envisioned the prospect of screen culture years later in 1967.

What he didn’t foresee was that all of these individual devices (TV, phone, radio, camera, etc.) would converge into a single device: the smartphone.

Today’s obsession with multi-screen entertainment and multitasking behavior was only a matter of time. Screens are second-nature, as people prefer to be distracted all the time to make the outside world easier to cope with.

Meanwhile, electricity is still providing the pipes.

Categories
Psychology Social Media Tech

The Truman Show Delusion

Some people believe that all reality is one big TV show and they’re the star. Others seem to think that the world is simulated and that their life has always been lived on a predetermined stage.

But are we that special?

Your fingerprints are uniquely yours. So is your Twitter microphone. But in the age of lying and edited selves, everything exists but the truth. Meanwhile, your google search history reveals all.

Whatever you believe, there’s no choice but to rub your face in the fact that reality of the world presented is what it is. We just have to do our best.

Categories
Creativity Productivity & Work Tech Video

67 million viewers

“It’s such an American thing that nothing is real until it’s on television.” – Tom Nichols

It doesn’t matter what books we write or discoveries we make. People only remember us if we appear on TV. In Tom Nichols’ case, succeeding on on Jeopardy superseded his professional accolades as a published author, foreign advisor, and professor at Naval War College.

Television is magic. It informs large audiences that we exist. That’s where talents like Will Smith established their brand. But TV also generates the antithesis: it makes stupid people famous.

The Kardashians pollute the news with their meaninglessness. The President too is a product of the mass marketing machine that is TV. The tube amplifies our status, but it rarely legitimizes the importance of work. Just ask Professor Robert Kelly whose video will forever be remembered as the poster parent for those who work from home with kids. And yes, online is an extension of TV, including YouTube, SnapChat, and Facebook Live. The future of storytelling is pervasive and persuasive video.

Like a social media following, appearing on TV lends instant credibility. Fame is forever tied to visual media. What’s universally more important though is what we build with our bare hands off-screen.

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Uncategorized

The Medium

The medium is how something works, how content gets transported, shared, and distributed. The Internet is a medium. Newspapers are a medium. TV, radio, and books are also mediums.

A medium is any platform that connects people together to help facilitate conversation. The medium is the fulcrum for storytelling. But some mediums are more powerful than others. Twitter excels at spreading and goading new movements. That’s why governments are so quick to shut it down. China finds Instagram an equal threat.

The medium is the message. – Marshall Mckihan.

Content is king. But the medium is its BFF.

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Uncategorized

Sunday Social Roundup

  1. Facebook is following in the footsteps of Snapchat and exploring expiring content. Finally, Facebook realizes that competing against Snapchat with Slingshot is a waste of time. People just want additional popular features in the existing Facebook, not entirely new apps.

  2. Apple introduced the iPhone 6, 6+, and it’s Smart watch this week. I went ahead and ordered the 6+ because I’m still running with the inferior camera of the iPhone 5. Bigger is better, I hope. Oh, and Apple also introduced Apple Pay, which plans to replace the physical credit card and turn your phone into a digital wallet. Finally. Is the TV next?

  3. Facebook, Yahoo, and Twitter plan to take on YouTube in the bid to attract video stars. I finally realized why these YouTube video stars have more fans than brands on YouTube, because they act like they’re your friend.

  4. Will Ferrell is challenging gamers to raise money for charity. Donators will be able to win the opportunity to play with the actor which to be broadcasted on Twitch. What I love about this is using a recognizable face and a new platform (Twitch) to support a good cause.

  5. You’ll never win an argument on social media because it’s too democratic a platform (everyone has a microphone) and its too fast. The only good news is that the arguments are ephemeral as people quickly look for the next chance to opine.

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Uncategorized

My TV

Douglas Copeland explains new TV habits in the hyperconnected era:

“I’ve noticed that people now discuss TV the way they once discussed novels. What chapter are you on? Wasn’t so-and-so’s character great? Are you watching the new season? You watched it all in one night? Our long-form attention span is shifting to a new medium.”