In the digital age, short writing is king. We need more good short writing — the kind that makes us stop, read, and think — in an accelerating world.
Make your writing crisp and retweetable.
Twitter elicits a more poisonous information anxiety. It moves so fast that if I’m not continuously checking in, I completely lose track of the conversation — and it’s almost impossible to figure out what happened three hours ago, much less two days ago. I can’t save Twitter for later, and thus there’s always a pressure to check Twitter now. Twitter ends up taking more of my time than I’d like it to, as there’s a constant reason to check it rather than, say, reading a magazine article.
In the age of distraction, Twitter is king. It’s highly addictive since it offers a mix of breaking news, helpful links, leads, jokes, and direct access to people we admire. It’s always on, and quite possibly the reason we always leave our mobile on especially during high-profile TV events.
The fear of missing out (Fomo) makes people check Twitter 4-5 times a day. As Ezra Klein so accurately describes, Twitter “is excellent when consumed in moderation.”
How do we cut back on the indispensable?