Illustrations for Amazon Prime Day

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Whether’s the art in Apple’s app store or Amazon’s prime day gifs, I continually to be amazed by some of illustrations coming out of the world’s biggest brands.

The ones above appear on Amazon’s giphy channel to help promote Amazon Prime Day, staring next Monday.

If you’re not a Prime member, you can sign up here to get a 30-Day free trial.

Beliefs are fuel

It’s the belief that kills. But a belief can also propel action. In many ways, it is the best medicine in the world, a placebo nocebo.

Without belief, we’d never try. Without belief, we’d never stick to our gut and strike up the confidence to take a risk.

Without some form of fabricated hope, we’d never even start.

“Dream big. Start small. But most of all, start.” — Simon Sinek

Belief is a wonderful exercise in absurdism. No matter how fantastical, our minds can give it life. And we become antifragile.

The reason belief works is because we give it life. Even accidents or failures that reject our beliefs and display our vulnerabilities reroute us into clearer directions.

Beliefs inculcate the feeling of knowing. Whatever we attach to our beliefs, they manifest themselves in real life.

But here’s the thing: we can’t try too hard. Beliefs were never meant to be forced. At the end of the day, all believing is betting.

Banksy in Paris

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Seemingly coinciding with Paris Fashion Week, a few new yet unconfirmed pieces from Banksy recently materialized in the French capital. We have three murals for you so far, starting with the wall above featuring a girl spray painting a damask-like pattern over a swastika, speaking to the loss of innocence and the fears of rising anti-Semitism in Europe.

Read More

Nigeria’s World Cup kits are 🔥

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In an interview with Fader Magazine, Nike FC’s Design Director Pete Hoppins says the Nigeria kit was actually the easiest one to design:

Nigeria was actually the easiest! That’s everyone having fun. We worked closer with the players and the Nigerian federation to make that happen. The hardest were Brazil and England, just like always. It’s got to be a yellow kit and a white kit, respectively. You have to deliver that. Otherwise, you’ll be shot. [laughs] How do you move those forward every two, four years? Especially when you’re trying to innovate the performance. We’re not just going to add things to the kits for the sake of it.

What Nigeria is hopefully going to allow us to do in the future is show that some of the more traditional teams that if you are willing to be creative in the partnership, you can ultimately have something more culturally relevant that connects with the youth.

Read How Nike turned Nigeria’s World Cup kit into a fashion phenomenon

Time keeps on slipping into the future

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Time is moving at warp speed.

But is it time or our habits that permit time to slip into the future?

Today’s perception is irreality. We spend more time looking into our devices than we do looking up at the world. What seems like 2 minutes pecking at the phone turns into 20 minutes of squandered time.

Meanwhile, the child just lives in the moment. They are driven by novelty instead of worrying about tomorrow.

Adults mull over the possibility of death and permit regret to poison their hopes. They also have the responsibility — for work, kids, their health etc. — that constricts their freedom of play in the present.

Time holds steady, adherent to each tick. It is humans who panic.

‘Life should be touched, not strangled’

y46MqNsBZoOMJUgpH.jpg“Learning to let go should be learned before learning to get. Life should be touched, not strangled. You’ve got to relax, let it happen at times, and at others move forward with it. It’s like boats. You keep your motor on so you can steer with the current. And when you hear the sound of the waterfall coming nearer and nearer, tidy up the boat, put on your best tie and hat, and smoke a cigar right up till the moment you go over. That’s a triumph’

Ray Bradbury, Farewell Summer

Ancient Roman fleeing Mount Vesuvius crushed by flying rock

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Imagine fleeing the ash that swept Pompeii during the catastrophic eruption of Mount Vesuvius in 79 A.D., only to crushed by a flying stone.

According to the Telegram, the archeologists also found that the 30-year old merchant was carrying 22 silver and bronze coins in a leather pouch. They also found a house key buried underneath the skeleton.

Naturally, the extraordinary discovery has become a target for jokes, including one individiual setting up a GoFundMe account.

A retrospective report

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We take a retrospective report, this time with the prospect old various viewpoints.

When we look back at our own history, it only makes sense now and never then. We can only see as the neurons emit.

The future prohibits knowledge

Gathering experience increases one’s attentiveness toward ambient hints. Age is hypnotic, it compels us to notice and thereby prevent the patterns and vices we originally pursued.

“The creative part of us gets tired of waiting. Or just gets tired.” — Mary Oliver

We may have to live things twice in order to figure out what to do next. The coexistence of both hope and despair push us through the messy middle.

From the cave to smartphones and onto the next magic wand, the fun is in the hunt to figure out what’s on the other side of the rainbow.

Assume everything and nothing

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We suffer from a surfeit of choice. Stuck in indecision, we end up doing nothing at all. Perhaps intertia is the best solution in these dizzying times. Instead of forcing the issue, we let nature take its course.

But more often than not, life doesn’t move unless we do. It begs for action and a subsequent reaction. Even more, in doing, we realize how much more is invisible.

Passivity and dynamism coexist

Surrounded by a morass of distraction machines, it’s no wonder we permit the frustration of ‘what’s next’ chip away at our patience. “Patience is the key to joy,” wrote Rumi.

Staring into nature’s green space may not solve our problem, but it will help us think expansively. We can assume that the best answer lies beyond us. That is until we realize that the answer cramped inside us all along.

The wait never means never if we never get tired of waiting it out right now.

The search continues.

‘The way I figure it, everyone gets a miracle’

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The way I figure it, everyone gets a miracle. Like, I will probably never get struck by lightning, or win a Nobel Prize, or become the dictator of a small nation in the Pacific Islands, or contract terminal ear cancer, or spontaneously combust. But if you consider all the unlikely things together, at least one of them will probably happen to each of us.

John Green, Paper Towns