Everyone should blog. You do not have to publish 500 words a day. You do not even need to post at all. In fact, writing comes easier when you can write for yourself, in private.
Use a smartphone journal like the Day One app or the ever popular Morning Pages Journal where you write by hand. When it comes to blogging effectively, you have to be a little vulnerable. Don’t tell all but don’t hide everything either, especially if your advice will benefit the lives of other people.
I have been blogging for years (btw, I recently wrote a blog post about how to start one on WordPress) It is harder to get an audience who cares to read your stuff today than it has ever been. You have to assume nobody wants to read your shit because he or she is busy or would rather be social networking or playing games instead. However, for those readers who do read your blog frequently, they have subscribed for a reason.
Luis Suarez has been blogging since 2002 and recently offered some advice about using your blog to reflect the real you.
“It’s all about having a meaningful presence and how you work your way to make it happen, to leave a legacy behind, to share your thoughts and ideas others can learn from just like you do yourself with other people’s vs. pretending to be who you are not…Just be yourself with your own thoughts and share them along! It is what we all care for, eventually. The rest is just noise.”
People like to say blogging is dead. But not only are new platforms emerging like Medium, but blogging is just writing. Words will always be a powerful way to say something meaningful, whether it is in print, online, graffiti, or the walls of a cave.
I started this blog so I could show the world what interests me. It is no surprise that what you read here is information I learned from other blogs. In other words, blogging acts like a canvass where you synthesize, remix and interpret in your words. Above all, blogging is free, what Seth Godin calls “the last great online bargain.” Blogging gives you a voice, and it is an excellent incentive to think in a world that just wants us to consume.
Blogging is a bicep curl for the brain. Write daily, and practice the art of conviction.
PS. If you’re looking to start a blog, I highly recommend doing so on WordPress. You can also choose a one-click WordPress installation using Bluehost.