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Creativity Life & Philosophy Social Media

What matters isn’t always popular

What Matters Isn't Always Popular

If you’ve ever published anything on the web you know what it’s like when all you hear are crickets. No likes, no comments, no reshares.

You think your content sucks because no one’s acknowledging you. But it’s a misconception to sell your work short, especially if it’s your labor of love.

There are 2.1 billion+ people on the Internet. If you’re writing, acting, or sharing your music someone’s going to connect with you. They may be a fan, a teacher, or someone you admire within your scenius. But you’re never going to appeal to everyone.

“The less reassurance we can give you the more important the work is.”

Seth Godin

All social media is based on reassurance. That’s why most Instagram content looks the same. If you want to guarantee success, you’ll share photos of beaches, dogs, selfies, and food.

“We were raised to do things that work.”

Seth Godin

But why not challenge sameness by trying something new? Go for some tension. Err on the side of being vulnerable if it means you get to make the stuff that makes you happy.

Unlike politics, creativity asks that you own up to being edgy, different. People that make change stand up and take responsibility for causing a ruckus.

“The internet could save your life because it’ll keep you from a lifetime of being told what to do.”

Seth Godin

Choose yourself. The rest follows.

All quotes above are from Seth Godin’s most recent presentation. Watch it below.

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News Tech

Automattic (aka WordPress) acquires Tumblr

I used to blog on Tumblr exclusively. But then the community got stale — other users stopped posting cool art and gifs as they gravitated to Instagram.

Even worse, Yahoo acquired the Tumblr platform for $1.1 billion in 2013 and never made any major upgrades to the micro-blogging site other than inserting in invasive and irrelevant ads.

Like Flickr, another great product that went bust under Yahoo’s control, Tumblr dissolved into irrelevancy. The site took a further blow when it banned porn, including artsy content like this.

Don’t get me wrong. I still use Tumblr today but for mere syndication for this blog.

But Automatic, the company that owns WordPress.com, just bought Tumblr from Yahoo for $3 million.

No one’s expecting a revival of Tumblr’s once-creative community but it could signal an effort to get back to the service’s micro-blogging core that made it unique from Twitter, Facebook, Instagram, Pinterest, and every other social network.

Wrote Automatic CEO and founder Matt Mullenweg on his Tumblr blog:

The Tumblr team also has some exciting functionality they’re eager to unlock once we close the acquisition officially in a few weeks…

Matt Mullenweg

So let’s see what exciting things WordPress has in store for Tumblr. I, for one, might be rediscovering/reblogging content on there in the meantime.

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If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).

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Culture Tech

Faulty attention

tumblr_o6pux79Fhn1tpqvqfo1_500

We cultivate boredom the same way we incubate attention, that is, we latch on to things until we no longer see them. They camouflage into our awareness.

The internet user runs into the cornucopia of visuals on Instagram. Liking becomes desultory, numb to the perpetual sting of dopamine. Are we not entertained?

We are sloppy internet users

But we are also creatures of habit, where behaviors online and off are one of the same. In reality, we visit the same people, talk to the same friends, and share similar viewpoints. Yet, simplicity is often in the sophistication of an opposing view.

Challenges make us reconsider our everyday perceptions. We don’t need to keep refreshing into a ludic loop of variable results. Instead, we need to expect completely different answers. Such novelty is how we stay curious, albeit sane.

gif via Katy Wang


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If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).

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Social Media Tech

Adding to the pile

Another tweet, yet another Instagram — we keep on adding to the digital morass. Can we archive it all?

Of course, we can.

Google and Facebook are hoarding every little iota of data we create. They own our words, even the ones we put in drafts.

The ephemeral qualities of a pixel are a treasure trove for the attention merchants looking to retarget us with their product offerings.

Data churns into advertising like oil does through a pump. Nobody understands the details but can comprehend the general idea of the scene.

Store and retrieve, so much production, from numb thumbs to naive. We persist in feeding the algorithms with more input it can easily handle.

The pile is infinite.

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If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).

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Culture Tech

Nothing is random

So here we are, next up surrounded by the internet of things. Look around — we're forever stuck in Times Square. #internet #tech #gif

Serendipity on the internet will forever be twisted in the maw of algorithms. Nothing is ever truly random. We are data’s significant other with a bullseye on our back.

Facebook has been triangulating our data for years, matching our likes with the highest bidder. Internet ads are designed to strangle our attention into a click-hole.

So here we are, next up surrounded by the internet of things. Look around — we’re forever stuck in Times Square.

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If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).

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Culture Tech

Half bots, half real people

The internet is half bots, half real people. It makes you question whether humans are even evolving or code is the only advancer. #gif #amwriting

The internet is half bots, half real people. It makes you question whether humans are even evolving or code is the only advancer.

Take a scan of Twitter and you’ll hardly notice a difference between man and machine. They both spew the same self-confirming garbage. But even the bots are more random now — arbitrariness used to be a distinctly human trait.

Technology appears to open and close the world simultaneously. And while there’s been lots of good there’s also going to be many things people give up, like understanding and decency. Only the coward hides behind the screen.

The Recommender

If you're an artist, photographer, writer, etc., I highly recommend creating your own blog and publishing something new every day (read my post on how to set up a FREE blog on Wordpress).